Cervia (Emilia Romagna) December 22, 2006-January 6, 2007
A PANOPLY OF LIGHTS ON THE WINTER SEASHORE
PLAY OF LIGHTS, COLOURS AND IMAGES: PROJECTIONS ON THE BEACH, WHICH SERVES AS THE SCREEN FOR THE PROJECTIONS
The winter sea tells stories that
come from afar. Paolo Buroni knows this well. The multivision designer
accepted the lifeguards’ challenge of lighting the shores of Cervia,
Milano Marittima, Pinarella and Tagliata, turning them into stages for
imagination and emotion. Light, colour, darkness. Cervia’s Christmas
gift to its tourists included stories told on the sand and on the Grand
Hotel, projected narrations, games and imagination. Paolo Buroni animated
the Grazia Deledda boardwalk until January 6 2008, with unique projections.
The shore, with its many evocative curves, was the screen for a play of
lights and images of rare beauty. After illuminating squares and monuments
all over the world, Buroni landed at Cervia with the challenge of thrilling
the tourists with his projected images on the walls of the Grand Hotel.
So the sand dune told the stories of adventures from afar, of monsters,
of battles of love and passion. In an embrace of light and music, the
tourists were transported to a distant place, that is not so distant after
all. A walk on the beach, in winter, a forgotten season for walking along
the sea. And the winter fog, the wind and the darkness of the night cast
a perfect backdrop for emotion. The technique used was simple, yet refined.
The idea of projecting rays of light onto objects, using special locations
in out-of-the ordinary ways. After illuminating the Mole Antonelliana
in Torino,the “Pirellone” and Duomo of Milano, “Le ali
di Venezia”, the Singapore “National day parade”, the
Maranello “Ferrari show”, New Year’s Eve in Bologna’s
Piazza Maggiore, and the Milan–Inter derby, Buroni decided to put
himself to the test on a natural evocative stage, such as the Cervia seashore
in winter. As architect Giordana Arcesilai, a lighting designer from Bologna
explained before the installation took place “this project was born
of a dream. We wanted to give the gift of an emotion, by evoking, in the
observer, the presence of the sea, alive and ready to welcome us, and
at the same time envelope us. The result must be a full immersion for
those visiting the seashore at Christmas. In fact Buroni creates multisensorial
involvement through an artistic and technological space, where the scenes,
projected one after another, interact with quadriphonic sound”.
From December 23 to January 6, 2008, at dusk starting from 5.30 p.m. night
after night the seashore became a place for dreaming: something intangible
and marvellous. Nature will do the rest: sand, sea, atmosphere.