MONINI AT EXPO WITH STARK AND PAOLO BURONI

Visual Designer Paolo Buroni has created a special effect for the Monini installation brings to mind first ‘oil’ and the product.

The concept was developed with a ‘light sculpture’ in mind, where oil comes alive and is in movement. The next step is interactivity which creates a rapport between the material ‘oil’ and the observer.

The result in effect created with a large moving square that opens when someone passes by and shows the world of Monini in a play of stunning 3D effects.
A wall of over 9 square meters with very high definition interactive images which is a totally new concept in the world of communication.
In alternation with the interactive ‘oil’, the Monini corporate video is shown also created on two levels, highlighting the quality of the brand and the company’s sensitivity to the environment with is an integral part of the product’s unique character.
This particular solution was possible thanks to Stark ImageWall technology, developed using Stark know-how in the field of interactivity.